Engyne guide
How to track creator campaign downloads on iOS
Give each creator a separate App Store campaign link so you can see which campaign brought in downloads. Engyne can display campaign-level App Store Connect reporting in Partnerships when the app, link, and reporting connection are set up and Apple makes the data available.
Give each creator their own campaign link
In App Store Connect, open your app’s Analytics and create a link under Campaigns. Use a separate campaign token for each creator, then have the creator use their assigned link in their social bio or other campaign placement. Keep a record of which token belongs to each creator and campaign.
An example with two creators
Suppose a fitness app gives Sara and Jordan separate links. Apple reports 20 first-time downloads for Sara’s campaign token and 12 for Jordan’s. The brand can compare those reported downloads against its campaign terms. If the app received 90 downloads overall, any downloads outside those two campaign totals need their own attribution before the brand can credit them to a creator.
Read trials and purchases separately
Look for reporting that ties the trial or purchase metric to the same campaign. App-wide totals cannot show which creator drove those events. If a report is delayed or Apple withholds a metric, treat that result as unavailable until the campaign-level figure can be verified. A direct link to the App Store also goes straight to Apple. Measuring clicks before that handoff would require a separate tracking redirect.